Who do we help?
Growth Leaders under pressure to attract, win and keep paying customers.
Design CRM strategies that turn campaigns into journeys that build segments that buy.
● Build marketing that scales
● Hit revenue targets
● Track acquisition, retention, and growth
● Create dashboards and reports that matter
Operations Teams overwhelmed with the pressures of turning strategic vision into practical reality.
Implement CRM process that connects the dots and helps you scale smarter - with reporting, automation, and operations that actually work.
● Connect process, people, and platforms
● Create consistency across teams
● Fix gaps in customer experience
● Make CRM the business backbone
Technology Leaders frustrated with the perception that the CRM system isn't delivering value to the business.
Help the business articulate their strategic requirements in a way that makes sense for CRM platforms.
● Define clear business requirements
● Build what the organisation needs
● Reduce platform waste
● Drive adoption and outcomes
What is CRM?
Most businesses buy CRM systems expecting transformation.
What they get is another tool that no one uses.
Why?
Because CRM is misunderstood.
At Move Your Customer, we define CRM as the connection of people, process, and platforms to:
- Acquire, retain, and grow customers
- Deliver consistent experiences across every touchpoint
- Make decisions based on the metrics that matter
Turn your CRM strategy into practise
Your Ultimate CRM Toolkit
Clarity & Strategy
That Drives Results
Move from confusion to confidence with real-world insights and structured discussions.
A Support Network
That Gets It
Learning from real-world CRM successes (and failures).
Proven Frameworks
& Practical Guidance
Apply The MOVE Methodology to streamline workflows, strengthen customer relationships, and drive measurable impact.
Driving Collaboration
& Breaking Silos
Helping teams work together to make CRM a unifying force.
Momentum & Wins
to Move You Forward
Celebrating wins, solving problems, and pushing each other to grow.
A Future-Proof
CRM Approach
Stay ahead as CRM evolves—adapt, optimise, and make CRM work for you, not the other way around.
I have much better understanding of what actually can be done in CRM platforms.
A yearly subscription is cheaper than a one day course and I get value daily
There are so many people facing the same challenges. I don't feel alone anymore.
This will be so helpful in my role
– thank you!
I wish I had access to this 10 years ago! It would have saved me so much time.
The missing manual for CRM
If you’re a leader, manager, CRM specialist, technical support, or have a role with a connection to your customers, this book is for you.
Providing a comprehensive guide for those wanting to design effective CRM strategies, the book is unique because it provides practical guidance for Marketing and CRM teams that is often missing from technical resources.
CRM is about strategy and the process of customer relationship management, not just technology.
50-70
%
of CRM implementations
don’t meet expectations
The MOVE Methodology
was born to change that.
